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In today’s fast-paced world, information about a product needs to reach consumers quickly if you want any chance at succeeding in a competitive industry. To do so, you need to develop a stellar marketing campaign that ensures your brand gets notoriety and exposure. A long time ago, billboards were the ultimate marketing tool, as they […]

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Are you thinking about becoming a great content creator while still studying? Why not! This is a fun, inspiring, and engaging activity to try during your student years – and also the one that can head start a rewarding career.? Speaking about careers, you probably already know that content creation is an essential part of […]

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Whether used as marketing tools to boost your business, lead magnets to build your email lists or create a name for yourself in the literary world, eBooks are essentially meant to educate, inspire, and motivate. They are inarguably the most authoritative form of content in the digital world. However, not all eBooks deliver what they […]

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In the past, marketing primarily focused on garnering attention through TV ads and signposts. However, the proliferation of media outlets has entirely changed the marketing landscape over the past two decades. Websites created for cat selfies and family portraits have been gradually transformed into profitable marketing platforms. Even digital service providers (DSPs) are now tailoring […]

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SEO Targeting
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Today, when the majority of businesses are moving online, SEO or Search Engine Optimization has become more important. For those who are new in the online business world, you must understand that SEO helps you create content that contains highly relevant keywords for SERPs (Search Engine Results Pages). At the same time, this content intends […]

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You’re writing good content on your blog and starting to get some traffic, but now what? How do you make your blog stand out from the crowd? It’s easy! Give your boring blog content some ‘wow’ by incorporating the five tips below into your blogging efforts every day. Sometimes the simplest changes can have the […]

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If you run a website, you’ve probably wondered what you could be doing to bring more traffic to your site and more customers to your business. Building links to your site from other authoritative websites is one of the best ways to achieve this aim. That’s why, if you don’t have a guest posting strategy […]

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The question: What is a brand positioning statement? At first look, it’s a rather straightforward term. It’s a statement about the position of a brand right? But then, why do a lot of brand owners misunderstand this? So let’s make this clear. Writing a brand positioning statement helps define the business that you’re aspiring to […]

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Writing and maintaining articles is already a difficult task itself and incorporating SEO to the article while also keeping the article engaging seems impossible. One of the most important things a writer needs to do is finding the perfect balance between SEO and one’s creativity put into making the article engaging. Keeping in mind technological […]

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Online marketing is gradually becoming even more complicated since there is an information overload and it is becoming even tougher to cut through the noise.? Thousands of blogs are created to target the same segment of an?audience so how will you make sure your content gets the maximum attention and you drive a huge amount […]

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Millions of children are dreaming to become popular bloggers. Millennials leave offices to make money with their blogs alongside popular brands, which use business blogging as an advertising tool. So, more and more people are wondering how to write a great blog and what to talk about to make it interesting. From content marketing to […]

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Can machines think? These words were uttered by Alan Turing in the year 1950, nearly 70 years ago. Since then, computers have evolved at a mind-boggling speed, carrying out more tasks than it was ever thought they could.? From Sofia (the humanoid you can have conversations with in real time) to Google’s AI-powered call screening […]

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Marketers often cringe at the name ‘Stock Photos.’ And truthfully, we cannot (always) blame them! Today, the World Wide Web hosts numerous stock photos sites that offer royalty-free images at affordable and sometimes zero cost. They are high-quality pictures available in multiple categories, making it easy to reuse for commercial and personal purposes. However, even […]

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Conviction, defined as a person’s firm belief in a point or argument, is what makes any excellent written content effective. By injecting undeniable conviction into their output, a content writer shows that they are confident that what they have written is true and correct. Thus, it can convince readers to agree to what they are […]

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SEO Targeting
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Blogging is a lucrative online business no doubt about it. A lot of people want to start a blog as a means of making money online. But in blogging, making money depends on the amount of traffic you get. There are two types of traffic in blogging. Free and paid traffic. Free traffic is the […]

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